Last week I mentioned how I like affiliate incentives which give everyone a chance to win well here is another from fashion merchant Blue Inc, (aff link) so if you are an affiliate no matter who you are, big or small, get a banner up, get creative and make some sales, you gotta be in it to win it.

INCENTIVE

Blue Inc Clothing have announced an Autumn 2009 affiliate incentive which gives everyone a chance. There are two chances to win – each with £100 prizes.

Prize 1

You very simply have to run some Blue Inc creative on the homepage of your site or review one of our products.

All you have to do is e-mail them (alex.h (@) p-media.co.uk) a screen grab and the url. Each e-mail they receive will get 1 entry into prize draw 1.

Prize 2

Drive over 4 sales across the months of October and November to gain entry into prize draw 2.

ABOUT BLUE INC

They are a fast growing fashion retailer – they have gone from 50 stores to just under 80 over the course of the year.

They have a full womenswear range being launched online during October 2009 and are evaluating stock market floatation in 2010.

Their affiliate programme is managed by Perception Media and available through Linkshare (aff link).

Filed away on this blog under good practices DFDS Seaways have recently launched an affiliate incentive which gives everyone a chance.

The first part is DOUBLE COMMISSION for all DFDS sales between now and 1st November 2009.

Secondly to add icing on the cake there is also an opportunity to win a fabulous Supercar experience day, where you petrol heads get the opportunity to drive Aston Martins, Ferraris, Lamborghinis and more.

Whats more its a competition that anyone can win not just the super affiliates (what ever one of them is).

How to win:
Position 1 – Affiliate that generates the most revenue during the incentive period
Position 2 – Every 1 sale = 1 Entry into draw to win
Position 3 – Best Content on 241 Mini Cruises (Follow Link Below to Submit URL)
Position 4 – 1 Place will be given away at a4uexpo on 14 October 2009

>> Click here for full details…

Tidying the garage recently I came across a document I had printed off on 6th June 1999 entitled:

“11 Power Packed Secrets For Using Search Engines To Build A Consistent, Steady Flow Of Traffic To Your Site”

Naturally intrigued I took a look through to see if any of it was still relevant, and was mildly surprised that amongst the dubious tactics which are likely to get you penalties these days were a few gems which can be adopted, adapted and utilised, over the next few weeks (months) I will revisit some of these gems of 10 years ago … * note I have edited out some of the waffle usually by putting …

Secret #1 What to “name” your site to draw traffic like a magnet.

The name of your site has a dramatic effect on the number of visitors your site receives. Let’s do a brief exercise to see how this works. Let’s say you are surfing and would like to find out more about accounting tax laws, and ways to save money on your taxes …

… take a look at the following website “titles” and determine which site you would click on first.

1. Waterman, Jewel, Rathburn Accountants Home Page Statewide Financial Management
2. Frank’s Accounting Practice. Accounting Office Reception.
3. Jealously Guarded Accounting Secrets The IRS Prays You Never Find Out!

Which one did you choose? Did you want to know more about the Waterman, Jewel, Rathburn Accountants Home Page or Frank’s Accounting Practice? I suspect like most people you probably wanted to know what the Jealously Guarded Accounting Secrets were. Of Course!!

The article continued in the same vein for a couple of pages giving several more examples.

So how can we use Search Engine Secret #1 in 2009?

At this point its worth mentioning that when the article mentioned to the “name of your site” it was referring to the <title></title> and not the url, this was originally published on www.hotyellow98.com/secrets.html (surprisingly the domain still exists although the content is long gone).

Basically the piece is telling us to be keyword rich in our page titles, today we can take that a step further and grab a keyword rich domain to suit, make sure the homepage has a good title and do the same with internal pages and posts.

Say you have a website about men’s flip flops you don’t want to choose an obscure name like Andy’s  Flip Flop Emporium andysflipflopemporium.com pick a name more fitting to what you are selling like Mens Flip Flops (obvious eh) incidentally mensflipflops.org.uk is available and there is nothing of worth on the .co.uk or .com “Mens Flip Flops” gets 9,900 exact searches according to the Google Adwords Keyword Tool.

Give your site a good title such as:

“Mens Flip Flops – Where To Buy Mens Flip Flops online”

and finally make sure your internal pages and articles have good titles too:

“Men’s Havaianas Flip Flops World’s Best Rubber Sandals”

Thats it for now hopefully I can get around to revisiting another ten year old search engine secret before too long.

If you want read more about buying domain names that are relevant to your niche take a look at the marathon thread on affiliates4u.com help and advice for newbies and people who need a kick up the backside in 2009 where Smingle (Frank Paul) gives a lots of sage advice, I suspect all his domain suggestions will be long gone but its not difficult to research your own.

PS: if you use mensflipflops.org.uk please link to my main Fashion Website.

I recently had brand new bespoke WordPress Theme designed for my fashion website www.FashionStyleYou.co.uk by Dale of www.Elegantwpthemes.com and I must say that I am over the moon with it.

Heres what the site used to look like Fashion Style You Gets A Makeover

So if you are wanting a new look for your blog you could do a lot worse than to give Dale a shout, examples of his work can be seen at www.Elegantwpthemes.com and themes.rock-kitty.net, he is also available for SEO work too www.searchengine.ltd.uk.