26 May
I promised in my last post that I would give you a few ideas about what things to do if you are a merchant (or represent a merchant) and want to be featured on my websites. I’m not guaranteeing all these methods will work but they may move you up my priority list.
Communicate with me
Talk to me, but don’t be pushy, don’t ask how I’m going to promote you, let me know what you have that I may be able to use, tell me about promotions, special offers, sales, new lines, best sellers, what makes you better than everyone else selling the same thing.
Help me
The best way you can help me is by providing copy about the products you sell, ideally unique copy, this is a great way of getting featured as fresh content takes time and every little helps.
Bruce Clayton at Existem-Am recently asked what he could do to help me feature one of his clients so I asked for information about all the brands they sell, 80 - 100 words each I told him would be ideal, Bruce immediately accepted the challenge and said that would be his train project, a couple of weeks later he sent me a nice word document with the bio’s for all 26 brands his client currently features, so far I have added pictures and links tweaked and published three of them and over the next 2-3 months the rest will also be published meaning his client will have 26 articles on my fashion website which gets a steady stream of traffic day in day out.
Give me an incentive
I’m not really one for entering competitions but as I mentioned a couple of weeks back Sunshine held a number of missions each with its own prize but with the ultimate reward being a place on the Affiliate Future Barbados trip. I am happy to say that even though I left things late getting started I was rewarded handsomely for the missions that I took part in winning not only a years subscription to the Hotel Chocolat tasting club but also a place on the trip too. Thank you Sunshine and Affiliate Future
Send me freebies
Possibly my favourite way of being asked to promote a merchant, and the beauty is you don’t need an affiliate program, you send me a sample of what you sell and I will write about either it or your website depending on what you want doing. Over the last year or so among other things I’ve received numerous t shirts, a flashy mobile phone, pants, shoes, a cd, books, my wife and daughters have also benefited as I have been sent pashmina’s, dresses, a beautiful tailored shirt, plus a hat and gloves.
Special mention must go here to Chris Bishop affiliate manager for House Of Fraser who above and beyond the call of duty sent me some hayfever stuff when he found out I was suffering, cheers for that kind gesture Chris, more Hof articles are in the pipeline.
For further ideas regarding getting promoted by affiliates read this article Take a Ticket & Get In Line - You Can’t All Be No.1! by Jason, yes I know I am always mentioning his stuff thats because he talks a lot of sense.




One Response for "How To Push My Buttons And Get Me To Promote Your Wares"
Good points and I agree with the freebies part. Any company that shows me that they care I reward with some exposure on my sites.
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